The European crowds are crazy. Auctions A Unique Platinum Rolex Yacht-Master Is Coming Up For Sale. We break down the big and messy topics of the day so you're updated on the most important developments in Asia's marketing development for free. Theres nothing like a boundary-pushing fashion face to embody todays modern, independent woman. The news received more than 160 million views on Weibo. Chinese K-Pop Stars Are Dumping Deals With Fashion Brands To Support Beijing After companies pledged to stop sourcing Xinjiang cotton due to human rights concerns, brands like Adidas and Converse. After a while, he decided to experiment with different social platforms. With groups like Blackpink and BTS ranking among the biggest pop bands in the world, penetrating other major economies including the US and Europe, everyone wants a piece of the K-pie and luxury brands are no exception. eventAction: 'click_image_ads' These idols have a Midas touch to products and brands they are associated with; companies are simply leveraging on that. Not for the first time, Wang is giving us high-fashion realness. }); Louis Vuitton appointed China rap superstar Kris Wu as its ambassador in 2018. What We Know About Tiffany & Co.s Redesigned Landmark Flagship Store In New York. Now, Cartier has announced a stable of ambassadors who will join the brand in the launch of the newly redesigned watch. The Crash Landing on You actor was named the global ambassador for Omega last November, making the first Korean to join the brands family of ambassadors including George Clooney, Nicole Kidman and Daniel Craig. Even more exciting, this is just the beginning of my journey with Ray-Ban. Our quotes are based on historical sales and real-time market data allowing us to give fair prices without all Today, it would seem that if a luxury brand didn't have an ambassador from one of these two countries, they are either outdated or missing out big time. Get all the top news stories and alerts straight to your inbox. In late December 2020, Sehun joined the Dior family. The impact was immediate: according to the brand's third-quarter financial report that year, profits exceeded market expectations, primarily due to the brand's outstanding performance in the Chinese market, with sales increasing by more than 70 per cent year-on-year. document.getElementById( "ak_js_1" ).setAttribute( "value", ( new Date() ).getTime() ); LUXURY ASIA, PREMIUM TRAVEL, LIFESTYLE, TECH, WINE & DINE MAGAZINE, A Weekend of Wellness and Luxury at The Westin Singapore Review, New 600 dishes Apolo's Food Village and the Lofty Peaks Bar, Skyline Studio One Farrer Hotel Singapore Review, Mandala Masters x Amaya Ventures Presents Indian Accent a Asias 50 Best Restaurant, Audio House Officially Launches its New 7-Storey Building Located Right Above Ubi MRT Station, Caviar and Chocolate Weekend Afternoon Tea at Four Seasons Hotel Singapore Review, Experience the 3D2N Westin Wellness Weekend staycation at The Westin Singapore Review, All-new Caviar and Chocolate Weekend Afternoon Tea at Four Seasons Hotel Singapore, REST TO THRIVE WITH THE NEW WELLNESS STAYCATION PACKAGE REST & RECHARGE AT CITADINES, Escape Restaurant, Steakhouse & Poolside Bar One farrer Hotel Singapore Review. Jisoo was an important global ambassador for the legendary fashion house Dior. Then keep on reading! Never miss the latest in men's fashion and lifestyle again. From Louis Vuitton namingBTS as its global brand ambassador to fan-favourite girl-group Blackpink collaborating with legendary brands like Bvlgari and Dior, Korean idols are on their way to global supremacy, and fashion is no exception. With the Chinese market being the only major economy to experience positive growth last year amidst a pandemic, no less (thank revenge spending for that) it makes sense why luxury brands are looking to work with names and faces that could drive sales further. Wang, who is on tour in Europe, showed up at Louis Vuitton men's fashion show in. Fun fact, the show Jackson Wang performed for Fendi and joined the brand as an ambassador officially was the first and only time Karl Lagerfeld participated in a menswear collection for Fendi. Jackson Wang ( Chinese: ; Korean: ; born 28 March 1994) is a Hong Kong rapper, singer, dancer, record producer, fashion designer, and music video director. However, in 2021, Jackson cut ties with the brands due to them boycotting the harvesting of cotton in Xinjiang, China. The male also joined the ranks of Rami Malek, Troye Sivan, and Maisie Williams as one of the faces of luxury French jewelry brand Cartier. For instance, Liu Yifeis recent appointment as the face of Louis Vuitton received overwhelming support on Weibo, with fans showing their support for the Mulan actress by sharing receipts of their purchases from the brand. The fastest and most secure way to protect the watches you love. At the same time, China has a mature e-commerce infrastructure that allows it to cater to the on-demand online purchases of consumers, especially when retail stores were forced to close. ga('ads.send', { Wangs premium line features minimal designs and has a feel-good vibe. After being chosen the new face of the Parisian fashion house, Yves Saint Laurent, in 2020, the pop star didnt stop there. Recently, he was the only Asian male artist to appear in Adidas Originals Change Is a Team Sport campaign. Marketing Interactive is not responsible for the content of external sites. The idol is the Fendi brand ambassador for China. IU is one of the most well known and successful solo Korean artists. Im getting ready for an American tour, then South America and probably Europe after that. Earlier this year, we covered the release of the new Pasha de Cartier collection. Hoping for your complete and speedy recovery, aespas Winter! Collaborating with Gucci as its global brand ambassador in 2019, the star has also been an inspiring face of the brands 100th-anniversary exhibit, creating history as the first-ever Korean artist to have a collection under his name. Don't play like. His father was an Olympic fencer and his mother an Olympic . Cartier describes their work and accomplishments as "changing the codes of success by forging exceptional, new and diverse paths of creativity.". BTS was named the new face of Louis Vuitton in 2021. Wang has held a series of live broadcasts across his social media accounts, including Instagram, Twitter, TikTok, and Weibo, to promote his upcoming albumMAGIC MAN.During the livestream, Wang was autographing posters for fans and decided to hold a live broadcast via Instagram to kill time. Wu was sentenced to 13 years in jail for rape and fined $83 million last November. Jackson Wang also hopped into the trend to launch his label. media-tech companies with hubs around the world. hitType: 'event', A post shared by Calvin Klein (@calvinklein). Notifications can be turned off anytime from browser settings. eventCategory: event.slot.getSlotElementId(), Jackson Wang ! He made headlines joining international A-list stars including Pharell Williams, Tracy McGrady and Anitta. We are about more than just luxury. was accused of predatory behaviour by a woman claiming to be one of his victims. WWD and Women's Wear Daily are part of Penske Media Corporation. With Beats by Dre being known for their fun commercials, they wondered whether Jackson would participate behind the scenes by maybe producing the music or directing the commercial. In The Shop Introducing: The Unimatic UT4-B, Happenings Brittany Nicole Cox To Lecture At The Horological Society Of New York, Watches & Wonders 2023 All The News And New Releases From Watches & Wonders 2023, How To Wear It The Vacheron Constantin Patrimony, Buying, Selling, & Collecting Here's Why I Traded My Cartier Santos-Dumont For A Tank, Watches In The Wild The Road Through America, Episode 1 Of Our New Docuseries. Here Are The Most Stylish Asian Stars At The 2023 Met Gala From Jennie Kim and Song Hye-kyo to Jackson Wang, these Asian stars donned some of the best looks of the evening. 3. What!! Winter from the sought-after K-pop female quartet aespa will Take all the time that you need to heal and feel better, SEVENTEENs Seungkwan! Lee Dong-Wook Karina, along with the other members of aespa, was announced to be the 2021 brand ambassador for Givenchy. A post shared by Louis Vuitton (@louisvuitton). hitType: 'event', The K-pop idol was recently also named the brand ambassador for Calvin Klein. With the number of brand deals Jackson has secured, it is no surprise that he was at the top of the list. ", Speaking of the newly formed group of ambassadors, Cartier said, "Since its creation in the 1980s, the Pasha watch has embodied a certain idea of success directly linked to its extroverted design, power and graphic nonconformism. Statement Necklace on Met Gala Red Carpet2023, A Look Back at Karl Lagerfelds Sketches for Fendi. Blackpink is clearly taking the centre stage, as seen by Ross recent collaborations with global luxury powerhouses. ga('ads.send', { I, for one, cannot wait to see him take the mantle as the latest villain in the forthcoming James Bond: No Time to Die. The K-Pop diva is a Chanel ambassador who has publicly expressed her passion for the brand's vintage pieces. Louis Vuitton unveils second collaboration with Yayoi KusamaLouis Vuitton pairs up Cristiano Ronaldo and Lionel Messi in latest chess campaignLouis Vuitton recreates city of Paris with LEGO bricksLouis Vuitton names Squid Game actress as global ambassador. Wang has 36M followers on Weibo, and he is the ambassador for 23 brands, 6 brand's faces () and 4 brand's friends. Wang has held a series of live broadcasts across his social media accounts, including Instagram, Twitter, TikTok, and Weibo, to promote his upcoming album. She has also been the brand ambassador for Chaumet since 2019. "If yg fires her message me i'll take her"?? In addition, Jackson Wang also released his solo album, Mirrors, through his own label Team Wang. Louis Vuitton has named Chinese Canadian pop artist Jackson Wang as its brand ambassador, making him one of the companys most visible Chinese ambassadors. Wang made an appearance on the reality survival show Win: Who is Next, which pitted K-pop trainees against one another and eventually won a spot on Got7 with fellow trainees Mark, Yugyeom and BamBam. Soon, he became the face of Cartier and Armani Beauty, putting those killer cheekbones to good use. Louis Vuitton has appointed Chinese Canadian pop starJackson Wang as its brand ambassador, who is one of the brands most high-profile Chinese ambassadors. All the watches you need to know about, delivered to your inbox daily. reporters on a platform technologically tailored to meet the needs of the modern reader. Those three, along with Jackson Wang, a hip-hop artist and singer from China, and Troye Sivan, an Australian singer-songwriter, will be the new faces behind the Pasha. How High Could It Go? Before Jennie, Chanel had set its sights on Korean with the appointment of BIGBANG group member G-Dragon as its house ambassador in 2017. All rights reserved. The group was selected to represent the brand less than three months after their debut, proving their influence. He is one of many Chinese idols who cut ties with brands due to the cotton controversy. ONLY HAND-PICKED LIFESTYLE TRENDS. Handpicked stories of Contemporary, Luxury & Lifestyle In 2021, the K-pop star also became the global ambassador for Tiffany & Co. for their Tiffany HardWear Digital Campaign. She also took part in a recording of the audio-guided tour for Gucci's "No Space, Just A Place: Eterotopia" exhibition. Watch Highlights From Sothebys Luxury Week, The latest edition of our premium print journal. My man is thriving. One simply said, King of Brands. Another fan tweeted, That's our king @JacksonWang852 ! A key member of Team Wang, Jackson works closely with his team members who share his strong passion for music. After a while, he decided to experiment with different social platforms. hitType: 'event', On top of launching virtual stores on Tmall, Alibaba Groups B2C online marketplace, brands are taking to social media platforms such as Douyin (Chinas version of TikTok) and Weibo to boost their online presence and target younger Chinese consumers. the hassle. This comes after Louis Vuitton announced in 2021 that it was, suspending its relationship with its previous brand ambassador Kris Wu. Hence, the partnership between K-pop idols and luxury brands seems almost like a match made in heaven, and in this article, we look at 10 such luxury brand ambassadors. Louis Vuitton signed Jackson Wang as the latest brand ambassador, With more representation than ever, K-pop stars took over the, The Net Worth Of Jackson Wang And All The Expensive Things He Owns, Louis Vuitton Teams Up With KidSuper For Mens Fall/Winter 2023 Collection, Besides these brands, the star has also signed deals with Beats by Dre, Nescafe, Armani Beauty and LOreal Men Pepsi, Snow Beer, VIVO X21, Douyin Application, Adidas, Lenovo in China and Hogan in Hong Kong. Chinese actress and singer Yang Mi fondly called Chinas fashion queen was appointed as brand ambassador in China for Michael Kors Collection in 2017, followed by Stuart Weitzman two years later. From representing Celine in 2019 with her ever-desirable Parisian flair to becoming the gleaming new face of Bvlgari along the road, the young rapper has undoubtedly left her mark in the world of luxury fashion. MARKETING-INTERACTIVE has reached out to Louis Vuitton for further information. The Hong Kong-born, 28-year-old Wang is a former Olympian and member of the K-pop group Got7. A Week On The Wrist The Tissot PRX Powermatic 80, Watch Spotting Zenith Ambassador And New Jets Quarterback Aaron Rodgers Wearing A Pilot Automatic At The Knicks-Heat NBA Playoff Game, Watch Spotting The Watches & Fashion Of Met Gala 2023, Hands-On The Black Dial TAG Heuer Carrera 39mm 'Glassbox', Pre-Owned Picks For Less Than $5,000 You Can Own The Best Of Japanese Watchmaking With Grand Seiko, Inside The Manufacture A Tour Of Tudor's New Manufacture In Le Locle. A post shared by Jackson Wang (@jacksonwang852g7). }); Gucci did not release an official statement, instead referring to her as a global brand ambassador in an Instagram picture from Cannes on May 29. Taeyang has amassed a slew of titles since breaking into the Korean entertainment industry, including singer-songwriter, member of boy band BIGBANG, husband to actress Min Hyorin, and, most recently, first-time parent. "Unique, talented, dare to innovate and break through, Jackson Wang is perfectly . Subscribe to our newsletter to get the latest updates. . Happy to join the LOral Paris Men Expert family. 01 May 2023 19:17:13 Want To Attend Fashions Biggest Night? . eventAction: 'click_ads' We are excited to be part of the upcoming, Dior is pleased to announce that JISOO, the BLACKPINK singer, actress, and Dior global ambassador for fashion and beauty, will personally attend the. He is the founder and creative director of the luxury streetwear label TEAM WANG design. Please logout and login again. We want to bring more values to the international level, Wang told WWD last summer after dropping a capsule collection called Sparkles Mudance for his brand. window.googletag.cmd.push(function() { Subscribe to our newsletter to get the latest updates. Fill in your details below or click an icon to log in: You are commenting using your WordPress.com account. On Tuesday, the Roman-founded brand made the relationship official, appointing him its new face in China. We've minimized the paperwork and maximized protection, so you can stop worrying about your watches and focus on enjoying them. Tell us about your watch and we'll follow up with an initial quote, Get a quote and reserve the watch you want from the Hodinkee Shop, Cartier Announces New Ambassadors To Promote The Pasha. ga('ads.send', { Industry Experts Weigh in on the Sheer Trend, 'Dune: Part Two' Debuts Breathtaking Trailer: Timothe Chalamet Rides Giant Sandworm, Assumes Rightful Role as Fremen Leader, Nate Silver Out at ABC News as Disney Layoffs Once Again Hit News Division, Donald Trump Is Reportedly Trying to Woo a Very Familiar Face Back to His 2024 Presidential Campaign Team, Quavo's Relationship Advice Leaves Chloe Bailey At A Loss For Words. eventAction: 'click_adunit' Global ? #TEAMWANG, A post shared by Jackson Wang (@jacksonwang852g7) on Feb 20, 2020 at 2:35am PST, LOreals brand official said, Jacksons endless efforts, challenge-driven spirit and enormous global influence fit the image of LOreal Men Expert. eventAction: 'render' RT @schiaparxlli: Jackson Wang was a Fendi ambassador around the time Karl was still around. Joy from the well-loved K-pop boy group Red Velvet has new innity_adZone("5a7b238ba0f6502e5d6be14424b20ded", "91099", {}); new innity_adZone("5a7b238ba0f6502e5d6be14424b20ded", "91100", {}); Itaewon Class Achieves The Second Highest Viewership Rating For A JTBC Drama, Shin Min Ah Is Suffocatingly Sweet In Floral Themed Photos From Elle Korea, Epik High Collaborates With Hwasa & Jackson Wang In Upcoming Comeback Album Strawberry, 5 Jackson Wang Songs To Get You Excited For Magic Man World Tour 2022 In Singapore, Jackson Wang To Wield Enchanting Concert In Singapore Through MAGIC MAN WORLD TOUR. Recently, Wang also confirmed his return to Coachella this April. Louis Vuitton recently appointed BTS as its new brand ambassador. The same year, they released a capsule collection for Fendi x Jackson Wang project. Lighthouse Independent Media. W Korea officially confirmed on their page that the renowned star would be the newworldwide ambassador for Burberry, following many clues on his official Instagram account and several behind-the-scenes photos. Givenchy is pleased to announce the appointment of @Realtaeyang as 2023 global ambassador. Wang is Louis Vuittons most high-profile Chinese ambassador after Kris Wu. }); SHANGHAI Louis Vuitton has appointed the Hong Kong-born singer Jackson Wang its latest brand ambassador. Popular Korean actor Nam Joo-Hyuk, who starred in the Netflix series Start-Up (2020), is the brand ambassador of Dior Beauty Korea. Jackson Yee () MEAWW is an initialism for Media Entertainment Arts WorldWide. pg.acq.push(function() { My man is thriving. In June 2020, Tiffany appointed Gen Z star Jackson Yee as its China ambassador. With over 31 million followers on Instagram, there is no doubt that Wang is one of the most widely followed K-pop icons. Since then, the actor and musician has fronted numerous campaigns and magazine cover shoots for the Maison, even modelling for its Spring-Summer 2020 presentation. Jennie has all eyes on her after being named Calvin Kleins newest brand ambassador! Ahead of the show, Vuitton teased the appointment with a 30-second video in which Wang invited fans to watch the livestream on Weibo and Wechat. SUBSCRIBE TO OUR FREE WEEKLY NEWSLETTER Oh Sehun, a member of the idol group EXO, has been a mainstay at fashion weeks and is noted for his sartorial flair. Ah~ Im so proud of how far hes going. The very talented star wonderfully reflects Fendi's inventive attitude, making him an ideal brand ambassador. Jackson Wang rocks sleek black suit at Met Gala debut Jackson Wang made his Met Gala 2023 debut in a head-to-toe black Louis Vuitton suit with black shades and gloves, paying homage to Karl. Regardless of the fact that they only debuted a few months ago, this K-pop quartet is definitely focused on making some significant power moves. During the livestream, Wang was autographing posters for fans and decided to hold a live broadcast via Instagram to kill time. https://awards.marketing-interactive.com/mevents-hk/, https://awards.marketing-interactive.com/agency-of-the-year-my/, https://awards.marketing-interactive.com/mobex-awards-sg/. And now, Louis Vuitton named Jackson Wang as the new ambassador of the luxury fashion house. Ray-Ban has recently launched a global new brand campaign, #ProudToBelong, a celebration of human moments that connects us to find our sense of belonging through emotions that we relate to: Vulnerability & Empathy, Passion & Joy, and Confidence & Pride. We are about appreciating the finer things in life whilst always being two steps ahead and aspiring for the next best thing whether in fashion, lifestyle, dining, travel or everything in between. The Maison is pleased to announce that the world-renowned singer will be joining as new house ambassador, Louis Vuitton announced in an official Instagram post. He even got to met and interact with him. Jackson Wang also hopped into the trend to launch his label. if(document.querySelector("#adunit")){ AESPA has already released a powerful sense of individualism as global ambassadors for the French luxury house Givenchy, which is enough to make this collaboration remarkable. After years of attending their fashion shows, he was designated brand ambassador in 2017. Fellow Blackpink member Jennie was the first in the group to score a partnership with a French luxury house back in 2018, earning her the nickname human Chanel. Gucci tapped Chinese singer and actor Luhan (former member of K-pop group EXO) as its brand ambassador last year. Jackson Wang (, or simply as Jackson) is a Hong Kong rapper, singer-songwriter, composer and producer under Team Wang and 88rising. Jackson Wang rocks sleek black suit at Met Gala debut. The trend of several stars collaborating with luxury powerhouses is clearly opening doors for additional K-pop superstars, and it is just getting hotter. Met Gala 2023: Priyanka Chopra dons a whimsy yet elegant ensemble, Check out the best Nike Dunks of all time to expand your sneaker collection, A recap of Prabal Gurungs crowning achievements ahead of Alia Bhatts MET Gala look, From bootcut to distressed, 8 different types of jeans all men should own, Prabal Gurungs iconic designs on Indian celebrities, Stealing the show: Blake Livelys iconic Met Gala fashion moments, Forget about taking over the world by storm with their music, K-pop stars are now taking over fashion as luxury brand ambassadors, and we cant get enough of them. He is, in fact, the first Chinese K-Pop idol to sing an OST (original soundtrack) for a Marvel film - Shang-Chi and the Legend of the Ten Rings. In 2019, Jackson collaborated with Fendi and released his own capsule collection with the Italian luxury brand. Wang, who is on tour in Europe, showed up at Louis Vuitton mens fashion show in an all-black ensemble and mingled with fellow guests such as Usher, Tyga, JJ Lin and Jasper Liu. When not bound to her keyboard, she likes to make her Pinterest boards come to life. . The idol has definitely proven his worth by participating in almost every element of his last two English singles, from directing to producing.One fan tweeted, I just think that @JacksonWang852 >>>. Another tweeted, Jackson being named for global ambassador for beats!!!! FRAMETaps British Vogue Fashion Director Julia Sarr-Jamois, Kilian Paris Cant Stop Loving You Fragrance Smells Like a, Dare to Bare? Jackson Wang has been the China brand ambassador for Fendi since 2019. Did your favorite idol make it to top ten? Copyright 20092023, Hodinkee Inc. All Rights Reserved. MEAWW brings you the best content from its global team of Each of your watches is covered up to 150% of the insured value (up to the total value of the policy). Let us know in the comments! document.querySelector("#ads").addEventListener('click',function(){ ", In 2019, Rami Malek took home the Academy Award for his performance in Bohemian Rhapsody, in which he embodied the character of Freddie Mercury. They each bring an independent, non-conformist spirit, which the brand says fits with the intended design code of the Pasha de Cartier as a watch "for those who take a wider view of the world. Red Velvet Irene Net Worth 2023: How Rich Is Group's 'Daegu Ulzzang'? Rest easy and travel safely. Cosmetics. If you haven't seen the film, I recommend you give it a watch for his performance alone. Just last month, Fendi announced that Song Hye Kyo is its first Korean global ambassador. }); When GOT7 first announced that they were leaving their company, Ahgases worldwide were afraid that the group would either disband or go on an indefinite hiatus. | 2018 Meng Xiang Qiang Yin Cultural and Broadcast (Shanghai) Company Limited. Be sure to check out our Introducing article on the watch here for more information on the Pasha de Cartier. Hyuna is known for her bold and experimental fashion choices, always shocking everyone with how good she looks. With Karina's rising popularity, fans are expecting the idol to bag more luxury brand deals as her popularity increases. window.googletag.pubads().addEventListener('slotOnload', function(event) { Here is a list of K-pop stars who have fronted high-end fashion brands. pg.acq.push(function() { BTS was also part of the Louis Vuitton show in Seoul. He made headlines joining international A-list stars including Pharell Williams,. She also attended the 2021 Met Gala alongside Anthony Vaccarello, who designed the dress she had donned. The global star, who has more than 31 million followers on Instagram and 30 million followers on Weibo, recently made headlines for reiterating his patriotic stance on stage. Coupled with the growing popularity of K-dramas and K-beauty trends, its no secret that the K-wave has become a global phenomenon of undeniable influence. Before this, he was the first Korean ambassador of Dior Men. Change). Not to mention, many fans of these South Korean superstars are known to be fierce supporters of their bias (a term to denote a fans favorite member within a group) going as far as to track down representatives of the groups to deliver a gift or spend thousands on merchandise and anything they endorse, which brings us to our point. The GOT7 actor was named the luxury fashion houses latest brand ambassador shortly after Wang appeared at the Louis Vuitton Fall 2023 menswear show. Prior to that, the TFBoys band member was named brand ambassador for Dior in 2019. Lisa joined the Bvlgari family in 2020 when she was asked to be one of the representatives of Bvlgari's Magnifica campaign. First, Jackson Wang attended the Louis Vuitton presentation at the Cour Carre du Louvre in Paris. Karry Wang Junkai Christian Louboutin, Christian Dior, Jackson Yee Emporio Armani, Tiffany & Co, Yang Mi Stuart Weitzman, Michael Kors, Victorias Secret, Blackpinks Lisa Bvlgari, Celine, MAC Cosmetics, Blackpinks Rose Saint Laurent; YSL Beauty, 5 ways Sulwhasoos First Care Activating Serum EX fights the 5 signs of ageing, 5 minutes with BLACKPINKs Lisa, new global brand ambassador for M.A.C Cosmetics, Weve got a Coco Crush on Chanels new collection with Blackpinks JENNIE, LISA from BLACKPINK gets personal with her first M.A.C collection, 9 moments Blackpink proved that they are icons of style and pop culture. : Courtesy of Fendi. Some idols have been seen wearing one particular luxury brand so often that the brand becomes synonymous with their names. SHANGHAI Louis Vuitton has appointed the Hong Kong-born singer Jackson Wang its latest brand ambassador. way to go baby! Today, it would seem that if a luxury brand didnt have an ambassador from one of these two countries, they are either outdated or missing out big time. The sweet, playful girl-next-door in the group, Jisoo is the latest to be named a global ambassador thanks to Dior, having partnered with the brand several times for the Korean market. After years of seeing mainly Hollywood celebrities and European stars as the global face of the worlds top luxury brands, Asians are finally getting a seat on the table. } eventCategory: event.slot.getSlotElementId(), aespa is the first K-pop artist to ever represent Givenchy as brand ambassadors. Now, while ambassadorships can often seem a bit tenuous, I do see the connecting threads that make this a good fit with the new Pasha De Cartier. The K-pop star has been able to effortlessly pull off any look and in 2021, she was announced as the global ambassador for LOEWE. BLACKPINK's Lisa is the brand ambassador for both Celine and Bvlgari.
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